How to define a good digital billboard?
Protection Level
As pixel pitch gets better and better, digital billboard plays an increasingly important role in outdoor advertising. Digital billboard is often installed in bus stops, traffic arteries, gas stations and other places with heavy traffic. Digital billboard will successfully attract the attention of passers-by in these places. Some large enterprises and government agencies also use digital billboard to update advertising and government information. A digital billboard can be placed at the entrance of some stores to update product information and prices. This digital billboard is usually moved to the door when the store is open to attract customers' attention. And this digital billboard can be stored in the store when the store is closed. The environment in which digital billboard is used determines that it often withstands wind and rain. Therefore, the protection level is very important for digital billboard. Haian's digital billboard has a great level of protection. The front of Haian’s digital billboard is the LED modules, and the protection level is IP65, great. Haian’s digital billboard has a ventilation system on the back, and the protection level is IP54, great as well. Therefore, Haian's digital billboard has both a great level of protection and heat dissipation.
High And Low Air Temperature
Like the protection level, a digital billboard should have stable working capabilities in high air temperatures and low air temperatures. This is another rigid standard of digital billboard. Haian's digital billboard is able to work well in air temperatures of +50°C. Haian's digital billboard is able to work well in air temperatures of -20°C. Haian's digital billboard undergoes rigorous high and low temperature testing in the factory. In all test items, our digital billboard received an A score. Therefore, our digital billboard has great stability in the environment of -20℃ to +50℃. Also in the environment of -20℃ to +50℃, the probability of Haian's digital billboard reaching 100,000 hours of lifespan is more than 95%. This proves that Haian's digital billboard works great in most cities around the world. Why does our digital billboard have such a good stability? The big reason is that our digital billboard is equipped with great ventilation systems. This is a basic and important part for digital billboard. However, in order to make digital billboards lighter and thinner, many manufacturers ignore the importance of ventilation systems.
High Brightness
A good brightness allows people to see media content on digital billboard. Outdoors, due to the presence of sunlight, the digital billboard must be highly bright.
High brightness is one of the distinctive features of Haian’s digital billboard.
When the pixel pitch is 5mm to 10mm, the average brightness of other companies’ digital billboard on the market is about 5,000 nits, however, the brightness of our digital billboard is about 6,500 nits.
When the pixel pitch is 2mm to 4mm, the average brightness of other companies’ digital billboard on the market is about 3,500 nits, and then the brightness of our digital billboard is about 6,000 nits.
You can see there’s a huge difference in brightness between our digital billboard and other companies’ digital billboard.
When we talk about the brightness of digital billboard, there must be a reasonable power consumption.
Why is our company’s digital billboard able to support such high brightness?
The first reason is that our digital billboard has a better scanning mode. For example, P4, our company’s digital billboard supports 1/5 scanning mode, while other companies’ digital billboard only support 1/10 scanning mode.
The second reason is that our digital billboard has a better cooling system. The higher brightness of the digital billboard, the greater heat it generates, so a good heat dissipation system is necessary for the digital billboard.
Pixel Pitch
In modern society, digital billboard has become one of the most important media for advertising and information display. Whether on city streets, shopping malls, squares or stadiums, we can see a variety of digital billboards.
People will see digital billboard content from a variety of distances. Then there is a question, how should customers choose a digital billboard?
When a digital billboard is installed somewhere, what range of pedestrians will it attract? Pixel pitch provides the answer.
The pixel pitch of digital billboard is the distance from one pixel to the adjacent pixel. Smaller pixel pitch will give higher definition to the digital billboard.
Our company’s digital billboard offers P2, P2.5, P3.3, P4, P5, P6.6, P8 and P10.
Digital billboards with different pixel pitches will have different optimal viewing distances.
For example, when the pixel pitch is P5, the optimal viewing distance of digital billboard is 6 meters to 16 meters. However, if customer chooses P2.5, the optimal viewing distance of his digital billboard is 3 meters to 8 meters.
Customers can also choose pixel pitch based on the media content for their digital billboards. A digital billboard used to display sport games, movies, live broadcasts, etc. can use P2.5 or P3.3. If customer just want to display simple image, corporate LOGO or text on the digital billboard, he can use P10.
